What makes a good About page?

A remarkable about page is genuine, approachable, and distinguished. Visitors should get a glimpse into what working with you might be like. You can include personal interests, stories, and photos that convey the unique story of your business. You may also include information about who’s on your team and what their roles are. About pages are personal to you and your company, so the structure of your about page will vary based on what you want to highlight. However, you’ll start with the same writing process. Let’s explore the set-by-step guide to building your about page. Establish a mission statement. Outline your company story. Reveal how you’ve evolved. State your “aha!” moment. Explain whom you serve. Explain what you’re offering them. Cite examples of whom you’ve served. Describe your values.